Goal to increase ticket sales revenue for all UNT Athletics ticketed sport programs and events Respondent will receive commissions on paid new seat premiums The respondent will hire a staff that is specifically trained in sales and customer relationship management, including a General Manager. Some numbers from RFP: Football Season Tickets 2011 - 4201 (All New) ($1,271,655) 2012 - 3760 (831 New) ($945,810) Renewal rate: 2011- 77% 2012-70% Basketball Season Tickets 2011 - 659