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A lot of very good posts in this thread.
Ultimately, the lowest hanging fruit is always going to be students. Our athletic department should be holding pre-season, mid-season, and post-season meetings with every single president/director of 100% of student groups. Get their input, what they and their groups would like to see at sporting events and get their commitments on getting their respective groups out to games.
I mean, cmon, how freaking hard can this be.
We were talking about minimal UNT people being around anymore a week or so ago. Student engagement/marketing would be a very good position for a UNT alum to fill.
Excellent post.
Yes, connections are missing. What are peer Universities doing to make these connections that we are not?
When Jared gets the focus group together this should help him get started....
The difference in $62 million and $45 million is likely explained on perpetual monies coming in from HEB and other corporate donations that support San Antonio's only football team. A team that wins. Lots of value there, I think.
GMG
I don't think it's a great mystery. For people to show up to games there has to be a desire from the students/alums/Dentonites. The games have to be seen as a worthwhile investment of time, a fun atmosphere to enjoy a game, a connection to your fellow alums/alma mater, pride for your school, a connection to your town and you want to support the home team, a fun family activity, etc., etc. Any of those things could be a valid reason to go, but the reason has to exist. That is the AD's job, to create those reasons and to connect with the students/alumns/town. Assess what you have, work out different strategies to try different things, find out what's effective and continue to find things that work.
Nobody is saying Jared caused students, alums, and locals to not have full interest in UNT Athletics. This goes back before he got here. We're asking what is he trying to do to correct some of it?
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