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Yup. And something else to consider is the stability of the new PAC. They were all just snubbed by the BIG10 and BIG12. Several eastern AAC schools are hopeful the ACC will come calling in a few years when they crumble. The move just makes too sense. I really hope the AD is doing everything possible to make it happen.
As someone who grew up in Denton, I can confirm that community outreach and athletic marketing was somewhere between pitiful to nonexistent till the 90s. For my perspective since the 90s it appears that they are content to play a conservative game of “catch-up” when it comes to long term growth. They bank on the sheer size of the UNT System and metro location to make UNT Athletic Programs upper middle tier G5. It is up to the AD and upper leadership to change that.
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