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Moneyball at Sam Houston: How the Bearkats are thriving despite the 'least amount of NIL' in the FBS
The need for so many on this board to constantly try to belittle and cut down other teams is amazing. It's like they would fall over and pass out if they actually had to compliment someone for doing something well. -
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The Answer is Marketing....
My 72 year old father is on Facebook all the time and so is my 67 year old mother. My 73 year old and 64 year old uncles watch YouTube DIY videos all the time. The older generation needs to embrace technology and expand their horizons. The biggest opportunity of growth is with Gen X, Millennials, and Gen Z. That’s where the focus need to be. -
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Moneyball at Sam Houston: How the Bearkats are thriving despite the 'least amount of NIL' in the FBS
How does anybody really know what NIL transactions have transpired or are being offered? There is no accounting required and no transparency to fans or potential donors. -
22
The Answer is Marketing....
That's fine for the under 50 age crowd, but for over 50 (which is the older alums, potential larger donors, and longer-time overall NT supporters) you will not make contact with them. I would guess the crowd in DATCU stadium is 40% over age 50, 40% under age 25, and 20% in between.
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