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I get the frustration, coaches spend years recruiting players but now the NIL is involved and coaches have less control. It used to be that the coaches had all the offering power, but now the NIL has the power, and coaches are stuck playing middle man.
It's sad that a we have to do that sort of promotion for a team that's not even five years removed from making the Elite 8, but I can't say I disagree with it.
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