Radio: 88.1 Indie (KNTU)

[NT80]

This has probably been discussed when KNTU changed formats about a year ago from Jazz to Indie music, more mainstream..    I love the new music format, but has the station broken ties with UNT or is their still a studio on campus?   

The station promo now says "McKinney, Dallas, Ft. Worth", and they don't mention call letters KNTU, only 88.1 Indie.  They have stopped broadcasting UNT athletics but their website calendar for DFW events included a NT soccer game for Oct 22.   

Just curious what the UNT connection still is, or not.  I do like the music!   Carry on!

[NTXDJ]

I've wondered the same.  The promo has included McKinney for a few years now, but I don't understand why.  As for not tying itself to the university, I chalk it up to the consistently poor marketing this school has exhibited for decades.

[LongJim]

KNTU's new tower broadcasts to cover the Denton/McKinney/Sherman area heavily. 

KNTU is still affiliated with the university.  It still broadcasts jazz, but streams at www.kntu.com or FM HD2 at 88.1.

https://881indie.com/  is the link for the alternative station, and they are at FM 88.1.

[rcade]

The format change has been a significant boost to the ratings. Before the change, KNTU was getting a 0.1 percent share of the audience. Now it is getting 0.5, around the same as KLIF.

https://ratings.radio-online.com/content/arb024

https://web.archive.org/web/20221004063337/https://ratings.radio-online.com/content/arb024

Hiding the UNT affiliation in station branding is a bad decision. Listeners across the northern parts of DFW should know they're listening to a station at UNT produced by students.