Fans will soon be paying Athlete's salaries in the P4...
"Growing revenue opportunities because of additional expenses has become essential for Auburn's sustained success," (Auburn's AD) Cohen wrote in an email sent to season ticket holders. He called it "imperative that ticket prices in several seating zones be adjusted due to a new era of NIL,"
https://www.espn.com/college-football/story?id=43079089&_slug_=auburn-warns-potential-ticket-price-hike-ahead-revenue-sharing-model
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