I don't think either of those are bad ideas, except I'd do something other than sloppy joes lol.
I think with ticket giveaways you run the risk of them only taking advantage during the break, rather than pulling them in more permanently, but sometimes it's worth losing the $15 on the ticket if they bought $50 in concessions and a $25 t-shirt.
Need to get RAs more involved. Lead "parades" from dorm to dorm to the Pit. Get the famous white tent out in front of the Pit slinging free sloppy joes to students before every game - though I guess those ideas would only work when school's in session.
Maybe we need to have a family game promotion, similar to football, but once the break has started. Discounted or free four-pack of tickets for any Winter Break game to all students. And buy a mailing list for Denton County households and send an offer blast good for four free tickets at any game over the break.
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