Frank Wilson Recruiting Insight

[Caw Caw]

I'm not sure if it's applicable, but I would survey both recruits we captured and their families as well as recruits we missed on. Ask them the details of the "sales" process. Where did we succeed, what came up short of the families expectation. The best way to repair and improve is direct feedback from the people you're trying to sell to and have sold to. That's my opinion. One of the best sales managers I ever worked with would always reach out to the people who didn't purchase there, but they felt were close and would ask them why they chose the competitor. Market research is valuable.