We need reconsider our "Big 12 aspirations". The market right now is saturated and they have diluted a lot of what makes college football unique and great with conference realignment. And TV executives aren't all in like they were in the first round of super-conference creation. It looks like the only way a Big 12 expansion would be approved by their TV partners would be stealing a popular team from one the other P5 conferences. BYU is the only team available that actually has a good foothold in a new market for the Big 12. Take a look at this story featured at the link below. If you were AD besides just winning what would you want UNT to try to do in light of this information?
http://www.sportsbusinessdaily.com/Journal/Issues/2016/08/01/Media/Big-12-TV.aspx