The NIL era in college football has fully arrived. In June 2021, the Supreme Court ruled in NCAA v. Alston that the NCAA could no longer limit student athlete’s abilities to profit off of their name, image, and likeness (NIL). Most teams have already started taking advantage of this new landscape. For programs such as Alabama, Georgia, and Ohio State, the NIL really only makes it easier for them to remain atop the recruiting class rankings on a yearly basis. However, for smaller programs, this new recruiting tool provides a much better opportunity to level the playing field. And now, the University of North Texas is getting in on the action. Per the Denton Record-Chronicle, former school athletic director Rick Villareal and UNT booster Don Lovelace are now working to establish a collective for the Mean Green athletic program.
read more: https://www.yardbarker.com/general_sports/articles/north_texas_alumni_forming_nil_collective/s1_17068_37752815