I wouldn't mind following BSU's model. They did enough to get the locals interested. Sure they had little to compete with, but, they make for an exciting atmosphere. They have a sub-par, old stadium with horrible sight lines and they make up for it with the crowd spirit, they have a pretty rockin' indoor/practice facility and a whole town that really gets into it. We can have what they have, but we have to have a product worth getting excited about. Even in our SBC run, I saw a huge (relatively speaking) bump in interest from the local community and I was raised in Denton my whole life. BSU did what they needed to do to keep the morale high from the community.
We need to have an AD that puts pressure on his staff to get things done and makes it public that he is doing so to gain the confidence of the fans. We sucked this past year and it reflects on our athletic department. If they don't want to suck, it would be nice to see them do something to show us that. Instead, we get nothing. We have no plan. And, UNT is ok with it.