If the University won't make it enjoyable for you- make it enjoyable for yourself.
I love UNT, and I love football- so I find a way to enjoy UNT football.
I like people going to games, but a lot of people don't usually go to UNT games, so I make sure I always go with a big group. Not many of my music major friends would have come out to the game if a bunch of their friends hadn't gone with them. A large group of 15 tailgaters is WAY better than one or two people meeting up at the game. I use every game as an excuse to hang out with my friends. I really UNT football, but not all of my friends do. But they come because I convince them to come. I take initiative to bring people to games if the City od Denton and UNT don't.