Baby steps, KRAM1, baby steps. Believe it or not, I have people show up at these that have never set foot in Apogee. There is a 60's era alum who has been to just about every watching party I've had over the past 3 years. He joined the Mean Green Club a few months ago and made his first entrance to Apogee for this year's MGC appreciation event.
For the Ohio watching party, I had a gentleman show up that hasn't watched a North Texas sporting event since he graduated in 1990. However, he doesn't live far from Fairview Down Under and made a last minute decision to check the event out after hearing about it from a UNT employee. Now he asked to be added to my mailing list so he can come to future events. I'll bet making the hour trip to Denton will happen for him before we know it.
I have several more examples like this. Some people need a few tastes before they take a big bite. I'm just trying to reach out and get people hooked that have been disengaged.