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I know there is the "keep selling it out first" argument, and I hear you, but you're wrong.
But, having a 30K stadium and a 28K fan base is going to keep regional P5 schools from wanting to schedule games at Apogee. The costs of not expanding Apogee may therefore exceed the costs of expansion through lost revenue.
One of the main reasons schools would schedule UNT is to provide a game in the metroplex that their DFW fans and alumni can attend. Unlike SMU we do not have a practically empty stadium to offer.
Where would the fans of Baylor, Kansas State, Texas Tech, A&M, or TCU sit if we were to schedule them? North Texas was able to host Baylor, Kansas State, and TCU at Fouts Field because we had a relatively small fan base at the time. That is simply not he case now. Games against Texas Tech and A&M were diverted to the Cowboys Stadium because our own stadium couldn't accommodate the crowds. We certainly don't want to have to do that again.
Growing pains. What a great thing to have.
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